Blog

The fast, low cost way to expand your business

Date 17th July 2017 //
Author The Franchising Centre
Person, Human, Number, Symbol, Text
Alternative business funding, traffic light, icon

Find your business
funding

£
Enter a funding amount between £500 and £50,000,000.
Please indicate what you need the funding for.

If you are seeking funding for your business, the chances are that you are looking to expand it. But have you considered franchising your business?

When people start looking into franchising, they are generally surprised at the range of sectors that franchising covers, which size and type of company are franchised and the size of the franchising market in the UK – about half a million people work for franchised companies in the UK which account for about £15bn in sales!

But why do companies choose to franchise and what are the benefits?

1. Let’s start with funding – effectively, when you franchise your business, your franchisees are funding your expansion. They pay you to operate under license and introduce the capital required to open a trading unit.

2. Next, the speed of growth that can be achieved is beyond more conventional methods of expansion. Imagine the capital and organisation required to open multiple sites, versus the minimal resources required to support franchisees to do it.

3. Ever tried to motivate employed managers? Franchisees have real skin in the game and are naturally motivated to succeed on your behalf.

4. Almost a bi-product of franchising your business is that you de-risk it. If you wholly own a chain of businesses, when times are bad, you carry the full impact of losses that occur. As a franchised network, you’re exposure to losses is deleveraged because franchise fees tend to be based on unit turnover rather than profits.

5. An often overlooked benefit of franchising your business is that most franchised networks have a marketing levy – in effect, your franchisees are paying your brand development and lead generation marketing costs for you.

6. I’ll end with the customer win / win. Your customers are getting all of the benefits of dealing with a big business, but it is delivered by someone with local knowledge and interest.

Franchising is the proven, low cost route to rapidly expanding your business and increasing profits and enterprise value. To find out more, go to www.thefranchisingcentre.com.

Alternative business funding, traffic light, icon

Find your business
funding

£
Enter a funding amount between £500 and £50,000,000.
Please indicate what you need the funding for.
Related Articles
Human, Person, Silhouette, Clothing, Apparel

When should a business seek funding or finance

What funding does your business require? Are you ready to receive it? Should you go for a ...

LEARN MORE
Text, Phone, Mobile Phone, Cell Phone, Electronics

Beginners digital marketing for the business owner - ABF

A beginners guide to digital marketing strategy for the small business owner. Read on for ...

LEARN MORE
Person, Human, Money, Bag, Dollar

How to generate new business for your SME - An ABF guide

Generating new business can sometimes feel like a struggle. ABF will get you started on t...

LEARN MORE
Text

Building a social media plan for your small business

Social media strategy for your small business can be a minefield! Let ABF get you started ...

LEARN MORE